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Get deeper insights with the Agent

Choose a company, compare competitors and turn profile data into useful insights through analyses and chat.

Written by Rohan Hayes

Choose your companies

Open Agent and use Start an analysis:

  1. Select your prospect or client as the Primary company.

  2. Select the Competitors you want to compare.

  3. If a company is missing, select + Add company from either dropdown.

💡 Alternatively, select Get Insight on any page to pre-fill that company and its associated competitors.

Run a pre-configured analysis

Under Select a pre-configured analysis, choose a template. Scroll horizontally or use the arrows to see more.

Choose where the result should go:

  • Agent response: keep it in the conversation.

  • Existing microsite: add it to an editable microsite.

  • New microsite: create a microsite for the result.

Select Run analysis. If company selections are missing, complete them before continuing.

Investigate through chat

You can ask your own question instead of using a template, or ask follow-up questions about a result after using a template

For example 👉 Which customer complaints reveal an opportunity this company’s competitors aren’t addressing?

Then narrow the answer 👉 Pick the strongest opportunity, show the supporting evidence and suggest a sales conversation opener.

Use Edit beside the company context above the chat bar to change the selected companies.

Keep the profile alongside your conversation

The right-hand panel lets you review profiles while chatting:

  • Select a company from Open Company.

  • Explore Advertising, Buyers and Website.

  • Use Competitors to browse associated companies and return to the primary company.

  • Use Microsites to open the company’s microsites.

Opening a profile does not change your analysis selections. Check the company context before asking a new question.

Return to your work

Select the Conversation history icon to reopen a previous conversation. To start fresh, select + → New conversation.

As always, drop us a message if you'd like to chat 👋

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